How we work. For eleven years.

1Service levels

Our standard. We agree variations per work type upfront, so you never guess when something's ready.

Measuring and reporting

At the start of each campaign we document per channel what we measure and when it's a success. We report this monthly, along with delivery, service levels and lessons learned, within privacy rules and audience consent.

2Quality and MLR preparation

Every deliverable goes through a second pair of eyes before it reaches your medical, legal and regulatory review. We prepare that review with a fixed checklist:

• every claim linked to an approved source or reference;
• mandatory disclaimers and product information present and current;
• expired or non-approved material is not reused;
• versions and changes logged per round.

Our preparation supports the review by your qualified staff. It does not replace medical or legal approval.

3Compliance and opinion leaders

We work within the Advertising Code for Medicines (CGR) and the Dutch Medicines Act in the Netherlands, and the pharma.be code and Mdeon rules in Belgium. For work with doctors, patients and influencers:

• contracts and disclosure per CGR code and Mdeon;
• every post and every script goes through the same MLR preparation;
• any side effects we encounter are forwarded to your pharmacovigilance team within one working day;
• selection, briefing and fees are documented and traceable.

4AI governance

AI is our tool, not a trick. We use it to work faster and sharper, under rules you set.

• Only with permission: per client we document which AI applications are allowed.
• Visible per deliverable: you see if and how AI was used.
• Human and medical review: no medical text without checking by a person and a qualified reviewer.
• No training on your data: we only use services that don't train models on your data.
• European environments: for sensitive information we use EU regions.

5Information security

Before we start with a new client, we document together:

• EU hosting and EU regions for AI applications;
• SSO and MFA, access by least privilege and regular reviews;
• TLS 1.2+ in transit and AES-256 at rest;
• login and access logs the client can review;
• incident notification within 24 hours.

We participate in client security assessments. Report vulnerabilities via security.txt.

6Continuity

Each client has a dedicated account lead and a named deputy who maintains the file. Open questions, decisions and planning are documented per project, so work continues if someone is absent or on holiday. If the deputy is also unavailable, a colleague takes over from the same file.

7Working in your systems

Formal review, approval, assets and publication stay in the systems your client specifies. We deliver there, in the requested format. Which systems, access and handoff points apply, we agree per project.

8Commercial terms

We work with hourly rates per service line, fixed prices per service or a subscription. Always with a quote agreed upfront per project, so there are no surprises later.